Google Ads Audit & Fix

An audit that ends in fixes

Most audits end with a PDF of 80 findings and no idea which three matter. This one is built the other way round. I find the problems costing you the most, show them to you on a recorded walkthrough, and rank the fixes by money saved. Then you choose: fix them yourself with the step-by-step list, or have me fix them.

What I check

The audit follows the same 30-point checklist published on this site, grouped into seven areas:

• Conversion tracking. Are conversions real, counted once, and the right ones used for bidding?
• Campaign settings. Location options, networks, schedules, devices and budgets.
• Keywords and match types. Overlap, broad match without guard rails, and missing negatives.
• Search terms. Spend on searches that never convert, and the share of budget they take.
• Ads and assets. Coverage, relevance and missing assets.
• Bidding. Whether the strategy and targets fit the conversion data.
• Landing pages. Speed, message match and the path to a call or form.

The free audit and the paid fix

What you need to provide

Read-only access to the Google Ads account, sent as an invite from my manager account. You stay the owner, and read-only access cannot change anything. If you track leads in a CRM or a spreadsheet, a rough count of real leads per month helps me check whether the conversion numbers in Google Ads are true.